Unleashing a flood of apps for iPhone

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“If you have an iPhone,” cautions Rik Fairlie (NYTimes.com), “you just might forget that the device is capable of making phone calls,” considering all of the diverting applications available on the new iPhone App Store. “Simple to use, thanks to its elegant and intuitive interface,” the App Store offers “an object lesson for other cellphone makers and carriers on how to make your customers’ phones indispensable.”

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