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The proposed closure of BBC 6 Music has prompted one of the biggest complaints campaigns ever directed at the BBC, figures showed today.

How much do you know about video marketing? The chances are very little, unless it’s your business to know. Which is where EyeView comes in. And the company has created a quiz which both tests and educates on the subject. EyeView The Web offers a whole new platform for advertisers to sell their wares. But as with every other medium, there are ways of increasing the success of campaigns. EyeView offers video solutions for advertisers, having spent the last three years working for and with big names such as Google, YouTube, Yahoo!, HP, and eBay. EyeView wants to know how much you know about works and what doesn’t in the realm of video advertising, and has created a Video Marketing Quiz which everyone can take. Video Marketing Quiz EyeView’s 2010 Video Marketing Quiz contains eight questions pertaining to the way video advertising can be used on the Web. The questions cover the following elements, as well as many more: Whether auto-playing a video advert is more effective than letting the viewer decide when to start the promo. Whether video adverts are more effective than static banner ads. Whether the gender of the video voiceover person affects engagement. Whether the way the video advert is presented really affects click-through rates. Whether a lengthy video – more than two minutes – is a big no-no. I took the quiz myself and only scored four out of a possible eight points. Mainly because as a consumer rather than marketer myself, I answered intuitively, and not all the answers proved to be so. Conclusions EyeView’s Video Marketing Quiz offers an intriguing glimpse at a world which most consumers and Web users will know little about. Which is why companies such as EyeView exist in the first place: to help companies and brands maximize their use of video advertising.

Wired is reporting that Slacker Radio has secretly been prepping an on-demand music subscription service that will give users unprecedented control over streaming radio. More »

YouTube's new application homepage on S60 It’s taken a while but YouTube has finally added support for user accounts in its updated client for phones running the Nokia-led Symbian OS. Announced on the 10th of March, users can now log into their YouTube account enabling them to access their favourites, subscriptions, and videos. YouTube stated that it has taken them this long because they wanted to focus on speed of search and playback. Also new to version 2.4 is suggested search terms as you type in your search query. Version 2.4 is still missing social features, like sharing videos via Twitter or Facebook. Although, it went unmentioned in the official announcement that there is now a menu option to copy a video’s URL to the phone’s clipboard. While not the easiest of routes, this does present a way for users to direct their friends and followers to the latest skateboarding pet videos. The new version can be downloaded directly from m.youtube.com/app, although N97 users will be disappointed to find that their device is not yet officially supported. Indeed, installing from the Ovi store will only get you version 2.2.29. However, someone from SymbianFrance.com has extracted an installer for the N97, on behalf of NokiaUsers.net. N97 users can download YouTube 2.4 from here. ---Related Articles at last100:Gravity, a really nice Twitter app lands on Symbian S60 phonesMWC: Symbian S^3 UI concept ticks all the right boxes!Symbian Foundation crowdsourcing UI designiPhone-envy: Nokia unveils S60 touch interfaceThe Gadget Show Live: Flip Mino HD ‘point and shoot’ camcorder [video]

You can now try a public beta version of the BBC's new homepage – with playable iPlayer highlights, but without clockThe BBC gave its web users a chance to try its new homepage today. It will stay as a public beta for a while to get feedback, and test some more features – and can be accessed by a link in the top of the old homepage or here. Apart from removing its top-of-page clock to make room for central navigation above the top stories, the new design puts more emphasis on a visual multi-media approach and allows for further personalisation. To showcase more top stories, the new homepage displays them in a automatically changing carousel. A new horizontal navigation bar above them offers news, sport, weather, iPlayer, TV, radio and a "More"-button for all other requests. Otherwise the structure of the homepage stays basically the same, but with more emphasis on pictures and videos. BBC iPlayer highlights can now be browsed from within the homepage, and it will introduce a new Media Zone to showcase its range of content, which will be unveiled when a user navigates the mouse over the thumbnails. You can also follow your interests through a new Topic Tracker section. But you'll need to put in your settings afresh if you personalised the old site, because the back end has changed. The new design was developed in a collaboration with the graphic designer Neville Brody, whose Research Studios has worked closely with the BBC in the past couple of months; we had a first glimpse of the results a few weeks ago.BBC sources have told MediaGuardian that the new-look site is supposed to fully launch by the end of March, but there might be some delays: this is a big project. The BBC has currently about 400 top-level domains, although it's meant to drop half of these by 2012, with its £135m budget due to come down a quarter by 2013.BBCDigital mediaMercedes Bunzguardian.co.uk © Guardian News & Media Limited 2010 | Use of this content is subject to our Terms & Conditions | More Feeds